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WordPress

Install the xSeek AEO WordPress plugin to track AI bot visits server-side and improve AI visibility (ChatGPT, Perplexity, Claude, Gemini, Grok) with no code changes.

Overview

If your site runs on WordPress, the easiest way to start tracking AI bot traffic is our WordPress plugin. AI bots typically fetch HTML but don’t execute JavaScript, so client-side tracking misses most visits. The plugin detects AI bots server-side (via User-Agent) and sends events to xSeek over HTTPS.

Features

  • No-code setup: install a plugin and paste credentials
  • Server-side bot detection (works even when bots don’t run JavaScript)
  • Tracks major AI crawlers (GPTBot, ClaudeBot, PerplexityBot, Gemini, etc.)
  • Optional IP + referer capture
  • Test event button to verify configuration
  • Works with most WordPress hosting setups

Requirements

  • A WordPress site with access to install plugins
  • API key from xSeek (must include ai_visits:push)
  • Website ID from your xSeek dashboard

Setup Process

  1. 1
  2. 2

    In WordPress: Plugins → Add New → Upload Plugin → Activate

  3. 3

    Open WordPress → Settings → xSeek AI Tracking

  4. 4

    Paste your xSeek API key + Website ID from your xSeek dashboard

  5. 5

    Enable sending (opt-in) and run the test event

  6. 6

    Verify events appear in your xSeek AI Visibility dashboard

Integration Setup

Plugin Settings Required

Paste these values into the WordPress plugin settings page:

XSEEK_API_KEY=your_api_keyXSEEK_WEBSITE_ID=your_website_id

Your API key can be found in your account settings. Make sure it has the ai_visits:push privilege.

Download the WordPress plugin ZIP

Download the ZIP from GitHub, then upload it to WordPress.

Open GitHub downloadDownload ZIP directlyPrefer custom code? Use the API guide

Tip: the repo includes a pre-built ZIP you can upload in WordPress.

1Install the plugin in WordPress

In WordPress: Plugins → Add New → Upload Plugin

Upload the ZIP and Activate.

2Paste your Website ID + API key

Go to Settings → xSeek AI Tracking and paste:

  • Website ID (from your xSeek dashboard)
  • API key (must include ai_visits:push)

Then enable sending (opt-in).

3Test the integration

Use the plugin’s “Send Test Event” button. You should see the event appear in your xSeek AI Visibility dashboard shortly after.

That’s it

Your WordPress site is now tracking AI bot visits server-side no theme edits required.

Need more help?

Check our comprehensive documentation for detailed instructions.

View documentation