Which GEO tool is best for most teams?

If you want an execution loop (measure → change → verify), xSeek is designed to turn visibility into a weekly backlog and help you validate lift after publishing.

Which tool should I pick if I care most about citations?

Pick a citation-focused tool like Peec AI (source attribution) or GetCito (monitoring + alerts). Citations are often a stronger trust signal than mentions.

Can a small team do GEO without engineering?

Yes, if the tool fits your workflow. Choose a platform that marketers and SEOs can run weekly and that turns findings into clear page-level changes.

Do I need more than one tool?

Often no. Start with one primary system of record, then add a specialist only when it has a clearly different job (citations, alerts, or content ops).

What’s the fastest way to evaluate tools?

Run a 2–4 week test with a fixed prompt set. Compare inclusion and citations before/after, and measure how quickly your team can ship changes.

Which GEO tool fits your team? - Learnings

The right GEO tool depends on what your team can actually do every week: monitor, fix, publish, and verify. Here are 5 GEO tools that fit most teams—without Profound.

The 5 GEO tools (and who they fit)

xSeek — best for teams that want a weekly backlog of fixes
Peec AI — best for teams who care about citations and sources
GetCito — best for teams that want citation monitoring + alerts
Otterly.AI — best for lightweight mention monitoring
Writesonic — best for content teams that want visibility + writing workflows

How to pick in 60 seconds

Ask four questions:

Coverage: which engines matter (ChatGPT, Gemini/AI Overviews, Perplexity, Claude, Copilot)?
Proof: do you need mentions or citations?
Workflow: will marketing run this, or will it stall waiting for engineering?
Reporting: do you need operator clarity or exec scorecards? Now pick.

1) xSeek — visibility → ship-ready backlog

Website: https://xseek.io

xSeek is built for teams who don’t want another dashboard.

They want a weekly list of changes that actually move inclusion in AI answers.

Best for: lean growth teams, SEO/PMM pods, agencies running execution sprints Key features
Prompt-level tracking (where you appear, where you’re missing)
Citation tracking and competitive gaps
“What to change next” recommendations (structure, proof, schema, internal links)
Verification loop after you publish (measure → change → verify) Limitations
If your only goal is executive reporting (no execution), a pure monitoring tool may be “enough.” Pricing (snapshot)
Starts around $99/month (Visibility) and $249/month (Growth), with enterprise tiers.

2) Peec AI — citation tracking (sources and links)

Website: https://peec.ai

Peec is the choice when the question is:

“Who is getting linked in answers—and why not us?”

Best for: teams prioritizing source attribution, citation share, and competitive source analysis Key features
Citation/source tracking across AI answers
Source attribution and trend analysis
Competitive comparisons by query set Limitations
Monitoring-first; you’ll still need an execution workflow to close gaps. Pricing (snapshot)
Often reported starting around $79/month, scaling with coverage.

3) GetCito — citation monitoring + alerts

Website: https://getcito.com

GetCito is for teams who want a clean answer to:

“Did we get cited today—and did it change?”

Best for: ongoing citation monitoring, alerts, simple reporting Key features
Citation monitoring and frequency trends
Alerts when citations spike or drop
Competitive comparison basics (plan-dependent) Limitations
Less prescriptive about what to change on your site. Pricing (snapshot)
Often reported starting around $69/month, scaling with usage/brands.

4) Otterly.AI — lightweight mention monitoring

Website: https://otterly.ai

Otterly is the “quick visibility” tool.

You use it when you need to know how models describe you, without building a whole program.

Best for: brand teams and small marketing teams who want simple monitoring Key features
Brand mention monitoring across major LLMs
Trends over time
Competitor mention comparisons Limitations
Mention-heavy: not always deep on citations and “what to fix next.” Pricing (snapshot)
Often reported starting around $99/month, with higher tiers for volume.

5) Writesonic — visibility + content workflows

Website: https://writesonic.com

Writesonic is a good fit when the bottleneck is content production.

You want tracking, but you also want the tool to help you write and publish.

Best for: content teams that want monitoring connected to creation workflows Key features
Multi-engine visibility tracking
Prompt tracking
Content workflows and optimization Limitations
If your biggest gap is technical crawl access and provenance, you may need a more technical execution loop. Pricing (snapshot)
Entry plans can be as low as $19/month; GEO tiers often start around $99/month; enterprise is custom.

The mistake to avoid

Don’t buy a tool that requires a team you don’t have.

A “perfect” platform that never gets used loses to a simple one your team runs weekly.