11 Best Perplexity Rank Tracking Tools Compared (2025)

I tested 11 Perplexity rank tracking tools over 3 months. Here's the honest breakdown—what works, what doesn't, and what's worth your money.

Perplexity hit 10 million monthly users. Your content either shows up in their answers or it doesn't exist.

The problem? Traditional SEO tools like Ahrefs and SEMrush don't track Perplexity citations. You're flying blind.

I spent the last 3 months testing every Perplexity tracking tool I could find. Some charge $500/month for basic features. Others promise everything but deliver CSV exports that take 3 days.

Here's the unfiltered truth about each one.

Quick Comparison: 11 Perplexity Rank Tracking Tools

The Two Types of Perplexity Tracking

Before diving in, understand this: there are two completely different things you can track.

1. Crawler Tracking (When PerplexityBot visits your site)

PerplexityBot crawls the web to power Perplexity's answers. Knowing when it visits your pages tells you what content Perplexity is indexing.

Only xSeek does this well. Most tools completely ignore crawler data.

2. Citation Tracking (When Perplexity mentions you in answers)

This shows when your URLs appear as sources in Perplexity's AI-generated responses. Most tools focus here.

The catch: crawling doesn't guarantee citations. You need both metrics to understand the full picture.

Detailed Reviews: 11 Perplexity Rank Tracking Tools

1. xSeek — Best Overall ($99/month)

The only tool that tracks both PerplexityBot crawls AND citations.

I run xSeek (full disclosure). But here's why I built it: every other tool was missing half the picture.

xSeek monitors 15+ AI crawlers including PerplexityBot, GPTBot, ClaudeBot, and DeepSeek. You see exactly when each bot visits, which pages they hit, and how that correlates with your citations.

Best for: Teams that want the complete picture—crawler activity plus citation tracking—without enterprise pricing.

2. Otterly.AI — Best for Agencies ($149/month)

Otterly.AI nails the agency use case. Client management, white-label reports, and clean exports.

It tracks brand mentions across Perplexity, ChatGPT, and Claude. The dashboard is polished and client-ready.

Best for: Agencies who need to send polished reports to clients.

3. Peec AI — Best for Multi-Platform Visibility ($79/month)

Peec AI focuses on how LLMs "perceive" your brand. It analyzes citation patterns and answer snippets across Perplexity, ChatGPT, Gemini, and Claude.

The positioning analysis is unique—it shows how each AI describes your brand compared to competitors.

Best for: Brand managers who want to understand AI perception across multiple platforms.

4. Profound AI — Enterprise Only ($500+/month)

Profound AI targets Fortune 500 companies. The feature set is comprehensive, but you'll pay for it.

They excel at brand mention tracking and sentiment analysis. But their pricing excludes most small businesses.

Best for: Enterprises with dedicated AI SEO budgets of $10K+/year.

5. Rankability — Best for Source Analytics ($99/month)

Rankability focuses on source-level analytics. You see exactly which URLs get cited, how often, and for which queries.

Their volatility tracking is helpful—showing when your citations suddenly drop or spike.

Best for: Teams who want detailed source-level citation data with alerting.

6. Bear AI — Budget-Friendly Option ($49/month)

Bear AI is the cheapest option that actually works. It tracks brand mentions inside AI answers and shows which questions trigger your citations.

Don't expect advanced features. But for basic visibility tracking, it does the job.

Best for: Bootstrapped startups who just need basic visibility data.

7. Keyword.com — Best for Traditional SEO + AI ($29/month)

If you already use Keyword.com for Google rank tracking, they've added AI search as an add-on.

The AI tracking is basic compared to dedicated tools. But if you want one platform for both, it works.

Best for: SEOs who want to dip their toes into AI tracking without switching platforms.

8. Cairrot — Perplexity-Only Focus ($69/month)

Cairrot built their entire product around Perplexity. No ChatGPT, no Claude—just Perplexity tracking.

If Perplexity is your only concern, this focus means better features for that specific platform.

Best for: Teams who only care about Perplexity and nothing else.

9. Advanced Web Ranking (AWR) — Legacy SEO + AI ($49/month)

AWR has been around since 2002. They added Perplexity tracking to their existing SEO suite.

It's a classic case of bolting on new features. Works, but not as polished as purpose-built tools.

Best for: Long-time AWR users who want basic AI tracking added to their existing workflow.

10. AIclicks — Content Recommendation Focus ($129/month)

AIclicks emphasizes content optimization. Beyond tracking, they recommend what to change to get more citations.

The AI-generated content suggestions are hit-or-miss, but the tracking itself is solid.

Best for: Teams who want tracking + content suggestions in one tool.

11. LPagery — Perplexity Keyword Focus ($59/month)

LPagery takes a keyword-centric approach. Track specific keywords and see how you rank in Perplexity for each.

It's like traditional keyword tracking, adapted for Perplexity's answer format.

Best for: SEOs who think in keywords and want that same approach for Perplexity.

How to Choose the Right Tool

Choose xSeek if:

• You need both crawler tracking AND citation tracking
• You want to monitor 15+ AI platforms, not just Perplexity
• You need API access for custom integrations
• Budget is $99-199/month

Choose Otterly.AI if:

• You're an agency managing multiple client accounts
• White-label reports are essential
• Citation tracking is enough (don't need crawler data)

Choose Peec AI if:

• Multi-platform visibility is your priority
• You want brand perception analysis
• Budget is under $100/month

Choose Bear AI or Keyword.com if:

• You're just starting with AI SEO
• Budget is under $50/month
• Basic visibility data is enough

The Bottom Line

Every tool on this list tracks citations. Only xSeek tracks crawlers.

If you just want to know "Am I getting cited in Perplexity?"—most of these tools work fine. Pick based on price and UI preference.

If you want to know "Why am I (or am I not) getting cited?"—you need crawler data. That means xSeek.

I built xSeek because I needed both. If you do too, give it a try.